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Friday, November 27, 2009

Provia approaches RFID in a double way Part six: Impact of the market

Nowadays when the identification of radio frequency (RFID) is constantly on each one 'lips of S, and when each suitable supplier of application of company protects his bets towards becoming RFID-loan or convinces even the market that is exactly its solution RFID-in conformity what it doctor (such as Wal-Mart, targets, Albertsons, the U.S. Defence Department [DoD]) ordered, the quiet typical software of Provia (www.provia.com), a private-held supplier of the solutions of software of the execution of chain of provisioning (SCE), feels time naturally came so that it is more vocal about its efforts of RFID, though after it already deployed so much efforts in terms of validation of principle in the field.

At the end of May, Provia announced with the distribution/ expo computer 2004 Chicago, Illinois (US) that its event of ViaView/management alerts and produced of decision-making aid plays a main role in the visibility of offer to the data of chain of provisioning for companies providing the products RFID-labelled to Wal-Mart and to other retailers.

Moreover, at the end of March, Provia announced that it was aligned with its head office of over fifteen years, systems of Viastore, a leading vendor of automated storage and the systems of recovery (AS/RS), and the control systems of material handling, with more than 3.000 cranes installed in the whole world.

As for the products 'improvements functional, at the end of 2003, Provia announced the release of FourSite 4.4, a levelling of its solution of realization directed towards the third suppliers of the logistics of part (3PL). The globalisation on an industrial scale is a big factor affecting the logistics and the management companies of chain of provisioning.

Provia remains a supplier of applications interesting of company, a limiting anomaly. With knowing, he is a supplier of the execution of chain of provisioning (SCE), but relatively small and quiet, private-held which offers applications and services typically envisaged much larger, suppliers of the line one. Although with roughly $30 million (of USD) in the incomes, one does not await Provia 'prominence of S among customers of the line one; nevertheless, it carried out an enviable balance on the market of the logistics of third (3PL) during its initial years like systems of Haushahn and engineers (HS&E) - more than 2.200 systems (AS/RS) installed in the whole world, whereas it achieved in the whole world of the installations of more than 500 SCE to more than 160 customers. Consequently, ViaWare can be found in IT of the infrastructures of the suppliers 3PL de first order like, of world Menlo, the logistic ordering of total, Versacold, and the logistics of NYK. Provia 'hearth recent of S.A. also be on the space of private storage of the line one and bases it high profile of customer who includes large the private customers of storage of the line like Gillette and electric Graybar. Provia also serves the market 3PL de la arranged two, and will continue to launch on the market in the space of the line one, while concentrating on the additional tools of configuration for the line two space, which is a larger market.

On one will frront vertical, the 3PL suppliers and the wholesale/industrial distribution continues to be hot sectors for Provia, although its solutions find the favour increasing among manufacturers of the goods packed by consumer (CPG), and with a less degree, manufacturers of process of food and drink, manufacturers of point, and retailers. Provia had increased its presence apart from the verticals 3PL (which always occupy half of the sound install the base). Although the supplier has to still articulate at the market of the clear roadmaps to establish these functional prolongations outside, the expansion of 3PL to other industries should not be a colossal company because the conditions for 3PL are already completely demanding and communal ground through much of industries.

As for Provia, its capacity to prudently increase its traditional management systems of warehouse (WMS) intuitive in a true expertise of SCE for asresser with the customers increasingly required 'management of realization of order was played its continuous strong execution well. The management system of order of FourSite (WHO), added to its methodology and tools designed to make it possible customers to apply its faster and easier solutions, made him a leading vendor with the 3PL companies, and a similar exploit has to be still folded up to capture other vertical segments. The product of WHO was particularly attractive because it makes it possible the 3PL d' companies to post the multiple customers and to post them for services with added-value interfaces including/understanding the management of buying order, the management of forwarding of order, management kitting of order, the invoicing of event, the integration of the exchange of information of invoicing of birthday, invoicing, electronics (EDI), the integration of AutoFAX, Internet access, accountancy, exchange of pallet, perpetual inventory, soft attribution, etc

The relatively recent and delivered products like ViaView, a product which combines the visibility of chain of provisioning, the management of event, and decision-making aid, or its product of ViaOptimize, conceived to optimize equipment 'produced by limiting the constraints in an exposure of service that Provia is capable to increase its position to produce new forms of income. ViaView 'new device executive of instrument panel of S makes it possible directors to have close to the access of real-time to inventory and order the statute. The product also makes it possible users to subscribe to the events and the not-vents. The report of analysis of work and exception are allowed by the support of Microsoft Excel and reach, as well as for with the report of Infomaker, crystal, and Cognos and with the analytical products. For this purpose, moment an order is created, the software of Provia the 's ViaWare and the series ViaView aim at helping of the orders of way of directors in real-time and make orders obvious in all the whole process of the delivery, which is the core of its proposal for a value.

Provia 'cutting off of S in 3PL S could come in handy if the suppliers of Wal-Mart realize that they cannot respect the deadline of January 2005 due to the many exits in and independent of their will. This can to create occasions for suppliers 3PL, if these suppliers decide externaliser their forwarding and treatment of the products which go in Wal-Mart, rather than invest time and the resources in its own deployment of RFID. Moreover, much of other retailers observe Wal-Mart narrowly and will require probably soon possibilities of RFID of their own suppliers network. It is thus very probable that these 3PL 's turn to Provia for the assistance with the conformity of RFID, one or the other in rapid-fixes the approach of RFIDware or complete a major way of ViaWare RFID.

The fact that Gillette had already employed the technology of RFID with ViaWare WMS to detect cases and pallets of its selected marks of female shaving of the products would further have supporting Provia 'perception intuitive of S in industry (for details to see the case study of RFID: Gillette and Provia). Provia also recently also unloaded important new agreements, including the video of spectacular, the detail without wire, and Applica, a manufacturer of the line of Black & Decker of the consumables. Moreover, a certain number of Provia 'customers of S added the products of the continuation of Provia to their strategy of logistics, reflecting Provia 'success continuous by S by attracting new customers and marketing in his base of customer with new solutions.

Provia allots to part of its success the fact that the software of WMS (in particular examples of legacy) tends to being among more adapted to the customer requirements of the applications for company, which makes it often more accessible so that the companies give up the process of levelling and for install just new and more outside-of-box functional applications of WMS. The decision taken by a great number of customers of Provia to improve recently could be a will with Provia 'capacity of S to provide to its customers, extremely of standard outside-of-the-box product which requires limited modifications, to make it easier and more profitable to improve and to carry out the strong proposal for a value and the new devices in the levelling. Provia 'methodology described above of transfer of the knowledge of S is also completely important in this process.

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